Embargoed Press Release
Sometimes a press release is distributed early and embargoed — that is, news organizations are requested not to report the story until a specified time. For instance, news organizations usually receive a copy of presidential speeches several hours in advance. Product or media reviewers are commonly given a sample or preview of a product ahead of its release date.
Unless the journalist has voluntarily agreed to honor the embargo in advance, usually via a legally binding non-disclosure agreement, the journalist is under no obligation to honor it. However, even in the absence of any obligation, news organizations generally do not break the embargo for sources that they wish to cultivate. If they do, then the agency or client that sent the release may blacklist them.
Read more about this topic: News Release
Famous quotes containing the words press and/or release:
“Our presidents have been getting to be synthetic monsters, the work of a hundred ghost- writers and press agents so that it is getting harder and harder to discover the line between the man and the institution.”
—John Dos Passos (1896–1970)
“The shallow consider liberty a release from all law, from every constraint. The wise man sees in it, on the contrary, the potent Law of Laws.”
—Walt Whitman (1819–1892)