Shoes
New Balance is one of few shoe manufacturers to offer the majority of its shoes in a wide range of widths, typically men's range from B to 6E with 3 other widths in between (D, 2E, 4E) and one narrower offering (2A). Women's range from 4A to 4E with four widths to choose from in between (2A, B, D, 2E).
New Balance does not give names to the shoes it sells, instead referring to them by a 2, 3, or 4 digit model number. This is done to "place an emphasis on the New Balance philosophy, not any one particular shoe". When a shoe is redesigned, the model number is increased by one. The numbering system originated from the price. The Tracker 320 was $32, the 990 was $99, etc. However, now the model number reflects the category of the shoe such as stability, neutral, lightweight, and motion control. The numbering system allows customers to identify which shoes are in the categories that best fit their needs.
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Famous quotes containing the word shoes:
“What we have worn out our iron-soled shoes searching for in vain may come to us without the slightest effort.”
—Chinese proverb.
“I kept in mind that the minute it got too rough, the minute the fourteen-hour days became too long, the minute people started to be naggy and frustrating, I knew that I could walk away and there were over seventy-nine thousand women who would trade shoes with me in a second.”
—Kaye Lani Rae Rafko (b. c. 1968)
“If a child is feeling disappointed, angry, or afraid about something, you can be sympathetic and understanding. But you don’t need to get into your child’s shoes and become disappointed, angry, or afraid yourself. Parents help by standing by their children, not by taking over their children’s moods and feelings.”
—Saf Lerman (20th century)