NBC Weather Plus

NBC Weather Plus was a 24-hour, commercially sponsored, weather-oriented broadcast/cable television network jointly owned by NBC Universal and the local affiliates of the NBC network. It debuted on November 15, 2004 and shut down on December 31, 2008. The network's headquarters was initially located at the MSNBC World Headquarters in Secaucus, New Jersey, and then CNBC Global Headquarters in Englewood Cliffs, New Jersey after MSNBC's move to 30 Rockefeller Plaza with the broadcast side of NBC News, where Weather Plus staff also appeared within the new MSNBC studios to deliver forecasts and interact with NBC News personalities in person. The service was broadcast on digital subchannels of certain NBC affiliates in the United States, and was available on digital cable systems in Standard Definition (SD) format.

Prior to 2008, NBC Weather Plus competed with The Weather Channel, which was itself acquired by a consortium led by NBC Universal in September 2008, as well as a similar digital service offered by AccuWeather, The Local AccuWeather Channel. Shortly after the acquisition of The Weather Channel on October 8, 2008, NBC announced that Weather Plus would be shut down by December 31. The remaining on-camera meteorologists from Weather Plus are now referred to as "Weather Channel meteorologists" during their NBC and MSNBC appearances, while The Weather Channel's main Atlanta staff appears more on NBC News programs, either from TWC's Atlanta headquarters, New York, or on location from a weather event. NBC Weather Plus's forecast system and maps continued to be in place until 2010 for studio segments on CNBC and MSNBC with Weather Channel branding along the top-third banner, then replaced entirely with Weather Channel graphics by mid-2010.

The service effectively shut down operations on December 31, 2008. The remaining affiliates received a computer-updated loop of satellite/radar images, current weather conditions and temperatures, and daily forecasts for major regions of the country. As of December 31, 2008, some stations opting to carry a locally derived weather information operate under the local name, NBC Plus. This option allows using the local equipment that had been used to insert content with the now defunct national feed of NBC Weather Plus.

Read more about NBC Weather Plus:  Former NBC Weather Plus Personalities, Programming Schedule, Closure, Affiliates

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