History
Prior to the late 1970s, AM radio was still largely dominated by all-music formats. Many individual radio stations had introduced some talk programming to their lineups, but it was almost universally locally produced. The concept of national talk radio, broadcast over a radio network, had not been tried. In 1978, Larry King began broadcasting six hours of talk programming nightly on the Mutual Broadcasting System. His success in the field proved to radio programmers that there was an audience for both late-night talk programming and national talk radio programming. Both NBC and ABC were quick to enter the late-night talk radio market. ABC launched a nightly block of programming called TalkRadio and NBC launched Talknet.
Read more about this topic: NBC Talknet
Famous quotes containing the word history:
“We have need of history in its entirety, not to fall back into it, but to see if we can escape from it.”
—José Ortega Y Gasset (1883–1955)
“One classic American landscape haunts all of American literature. It is a picture of Eden, perceived at the instant of history when corruption has just begun to set in. The serpent has shown his scaly head in the undergrowth. The apple gleams on the tree. The old drama of the Fall is ready to start all over again.”
—Jonathan Raban (b. 1942)
“American time has stretched around the world. It has become the dominant tempo of modern history, especially of the history of Europe.”
—Harold Rosenberg (1906–1978)