Susan G. Komen For The Cure
In 1982, Brinker established Susan G. Komen for the Cure, after a promise to her dying sister, Susan G. Komen, that she would do everything in her power to end breast cancer. Since its inception, the nonprofit has raised over $1.9 billion for research, education and health services, making it the largest breast cancer charity in the world. The Washington Post has called her the "steely force" at the organization. Komen has more than 75,000 volunteers nationwide, 120 affiliates in the United States, and 3 affiliates in other countries. The organization has resulted in the development of many new treatment options and a higher quality of life overall for breast cancer patients and long-term survivors. Brinker served as founding chairman of the organization, supervising all aspects of initial growth,. On December 2, 2009, Brinker was appointed CEO. She also pioneered cause marketing, allowing millions to participate in the fight against breast cancer through businesses that share Komen's commitment to end the disease. Susan G. Komen for the Cure received Charity Navigator's highest rating, four stars. In late January 2012, a public furor arose around the Foundation's policy decision to stop funding most Planned Parenthood offices, resulting in an apology from Brinker and a revised policy by the first week of February 2012.
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