Acquisition By Classmates Online
The company was acquired by Classmates.com for $10 million from creator, Gabriel Weinberg (founder of DuckDuckGo), in March 2006, transferring responsibility and duties to a larger company. The database had about 20 million users at the time of sale, meaning the email addresses were bought for about 50 cents per user. Despite the acquisition, the site still relies on word of mouth and friend referrals to grow.
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“Whatever may be our just grievances in the southern states, it is fitting that we acknowledge that, considering their poverty and past relationship to the Negro race, they have done remarkably well for the cause of education among us. That the whole South should commit itself to the principle that the colored people have a right to be educated is an immense acquisition to the cause of popular education.”
—Fannie Barrier Williams (1855–1944)