Multi-level Marketing - History

History

It is generally accepted that the first multi-level marketing plan was introduced in 1945 by the California Vitamin Company (shortly afterwards to become Nutrilite). The plan allowed Nutrilite distributors with at least 25 regular customers to recruit new distributors and draw a 3 percent commission from their sales. Unlike traditional direct selling, this was an ongoing payment whenever the customer re-ordered, allowing direct sellers to build a sales organization that could generate a residual-like income.

Read more about this topic:  Multi-level Marketing

Famous quotes containing the word history:

    Only the history of free peoples is worth our attention; the history of men under a despotism is merely a collection of anecdotes.
    —Sébastien-Roch Nicolas De Chamfort (1741–1794)

    The history is always the same the product is always different and the history interests more than the product. More, that is, more. Yes. But if the product was not different the history which is the same would not be more interesting.
    Gertrude Stein (1874–1946)

    I am ashamed to see what a shallow village tale our so-called History is. How many times must we say Rome, and Paris, and Constantinople! What does Rome know of rat and lizard? What are Olympiads and Consulates to these neighboring systems of being? Nay, what food or experience or succor have they for the Esquimaux seal-hunter, or the Kanaka in his canoe, for the fisherman, the stevedore, the porter?
    Ralph Waldo Emerson (1803–1882)