Release
The marketing campaign for King Kong started in full swing on June 27, 2005, when the teaser trailer made its debut, first online at the official Volkswagen website at 8:45 p.m. EST, then 8:55 p.m. EST across media outlets owned by NBC Universal (the parent of Universal Studios), including NBC, Bravo!, CNBC and MSNBC. That trailer appeared in theatres attached to War of the Worlds, which opened on June 29.
Jackson also regularly published a series of 'Production Diaries', which chronicled the film's production. The diaries started shortly after the DVD release of The Return of the King as a way to give Jackson's The Lord of the Rings fans a glimpse of his next project. These diaries are edited into broadband-friendly installments of three or four minutes each. They consist of features that would normally be seen in a making-of documentary: a tour of the set, a roving camera introducing key players behind the scene, a peek inside the sound booth during last-minute dubbing, or Andy Serkis doing his ape movements in a motion capture studio.
A novelisation of the film and a prequel entitled The Island of the Skull was also written. A multi-platform video game, entitled Peter Jackson's King Kong, was released, which featured an alternate ending. There was a hardback book entitled The World of Kong, featuring artwork from Weta Workshop to describe the film's fictional bestiary.
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Famous quotes containing the word release:
“If I were to be taken hostage, I would not plead for release nor would I want my government to be blackmailed. I think certain government officials, industrialists and celebrated persons should make it clear they are prepared to be sacrificed if taken hostage. If that were done, what gain would there be for terrorists in taking hostages?”
—Margaret Mead (1901–1978)
“The near touch of death may be a release into life; if only it will break the egoistic will, and release that other flow.”
—D.H. (David Herbert)
“We read poetry because the poets, like ourselves, have been haunted by the inescapable tyranny of time and death; have suffered the pain of loss, and the more wearing, continuous pain of frustration and failure; and have had moods of unlooked-for release and peace. They have known and watched in themselves and others.”
—Elizabeth Drew (1887–1965)