Mood Indigo (festival) - Media and Publicity

Media and Publicity

Mood Indigo is one of the most widely publicised and covered college festival in India, receiving extensive coverage by all sectors of media. In print media leading newspapers like The Times of India, Hindustan Times, Indian Express, DNA, The Economic Times and also several local dailies cover Mood Indigo throughout the year. In electronic media, Mood Indigo was aired by Radio Mirchi and also has been covered in several youth centric shows like MTV Wassup!, UTV Campus Attack. It also receives extensive coverage by all major news channels. Some of the popular events covered on television were Sumo Wrestling On ESPN and Sahara, Livewire by ZEE Music and Shahid Kapoor by NDTV. Through DSN media Mood Indigo's advertisements were shown throughout the country. In 2010 Amit Trivedi’s concert in that year’s edition of MI was part of the official Udaan (2010 film) DVD.

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