Handsets Display and Corresponding Ad Images
There are hundreds of handsets in the market and they differ by screen size and supported technologies (e.g. MMS, WAP 2.0). For color images, formats such as PNG, JPEG, GIF and BMP are typically supported, along with the monochrome WBMP format. The following gives an overview of various handset screen sizes and a recommended image size for each type.
| Handset | Approx Handset Screen Size (px W x H) | Example Handsets | Ad Unit | Ad Size (pixels) |
|---|---|---|---|---|
| X-Large | 320 x 320 | Palm Treo 700P, Nokia E70 | X-Large | 300 x 50 |
| Large | 240 x 320 | Samsung MM-A900, LG VX-8500 Chocolate, Sony Ericsson W910i | Large | 216 x 36 |
| Medium | 176 x 208 | Motorola RAZR, LG VX-8000, Motorola ROKR E1 | Medium | 168 x 28 |
| Small | 128 x 160 | Motorola V195 | Small | 120 x 20 |
Source: Mobile Marketing Association
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Famous quotes containing the words display and/or images:
“You gave him an opportunity to display greatness of character, and he let it slip away. For that he will never forgive you.”
—Friedrich Nietzsche (1844–1900)
“It is not the literal past that rules us, save, possibly, in a biological sense. It is images of the past.... Each new historical era mirrors itself in the picture and active mythology of its past or of a past borrowed from other cultures. It tests its sense of identity, of regress or new achievement against that past.”
—George Steiner (b. 1929)