Mitsubishi I-Mi EV - Markets and Sales

Markets and Sales

The Mitsubishi i MiEV was the first electric car to sell more than 10,000 units, including the models badged in Europe as Citroën C-Zero and Peugeot iOn. The record, officially registered by Guinness World Records, was reached on February 2011. Several months later, the Nissan Leaf overtook the i MiEV as the best selling all-electric car. As of December 2012, more than 22,000 i-MiEV family cars have been sold worldwide since 2009. Europe is the top selling market, with 5,017 Peugeot iOns, 4,977 Citroën C-Zeros and 4,244 Mitsubishi i MiEVs sold through December 2012. At the country level, Japan is the top selling market with 7,233 i-MiEVs sold through December 2012, followed by France, with 4,129 units of the i-MiEV family sold through December 2012, Norway, with 3,147 units sold through December 2012, Germany, with 1,890 units sold through December 2012, the UK, with 790 units registered through December 2012, Austria, with 747 units sold through October 2012, and the United States, with 668 units sold through December 2012. Accounting for all vehicles of the iMiEV brand, Mitsubishi reports around 27,200 units sold or exported since 2009 through December 2012, including the minicab MiEVs sold in Japan, and the units rebadged and sold as Peugeot iOn and Citroën C-Zero in the European market.