Post AFL Career
Since leaving the AFL, O'Loughlin has continued a media profile. In September 2009 he launched the Goodes O'Loughlin Foundation (www.go-foundation.org), along with his cousin & co-Chairman Adam Goodes, focused on Education, Employment, and healthy Lifestyles. The Foundation's mission is to develop and empower the next generation of Indigenous role models in Australia.
O'Loughlin was awarded the 2009 AFL Players’ Association Madden for his on and off-field contributions to the game.
In 2010 O'Loughlin coached the Flying Boomerangs indigenous side during their Cape Town tour, leading the side to victory against the South Africa National Australian Rules Football Team. He was later named coach of the World 18 for the AFL National Under 16 Championships.
In 2011 he was named as coach of the Indigenous All Star team for their biennial game, this time against the Richmond Tigers. O'Loughlin also represented South Australia against Victoria in the State of Origin Slowdown charity match at the Adelaide Oval on 3 October 2011. Both teams were composed of retired players with the match supporting both the Little Heroes Foundation and the Reach Foundation youth charities started by former Melbourne Demons star player, the late Jim Stynes.
Read more about this topic: Michael O'Loughlin
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