Metro PCS - Reception and Criticism

Reception and Criticism

GigaOM's Kevin Tofel noted that although the LTE network is based on 4G technology, "the infrastructure MetroPCS is using keeps speeds in the range of older 3G networks". Tofel measured data speeds "far slower than T-Mobile’s HSPA+ network" but considered that users with only basic data requirements would find the no-contract deal "refreshing". Referencing Tofel's review, Laptop Magazine's Corvida Raven concluded that MetroPCS "probably isn’t using the best LTE technology."

CNET reviewed the Samsung Craft in October 2010 and said: "The Samsung Craft is one of MetroPCS' most advanced feature phones, and its 4G capabilities are an added draw for those in the carrier's LTE markets. The Samsung Craft is the first 4G-enabled phone for MetroPCS...It has a bright, crisp AMOLED display and it supports 32GB expandable memory and HD video playback". Its overall rating was 3 1/2 stars (Very Good) out of 5 stars. While on the other hand a February 2011 article on Slate.com suggested that MetroPCS was able to roll out 4G coverage sooner and cheaper than its competitors because only one handset (as of the time of the article) was able to access its 4G network, and that the device's Internet capabilities were substandard. The article described the Samsung Craft as "The worst cell phone on Earth". The review also noted that MetroPCS's "unlimited web" data plan does not include most web video.

MetroPCS's TV commercial series (from 2010 to 2011) features two Indians "Ranjit" played by veteran actor Anjul Nigam and "Chad" who make fun of American popular culture, which received mixed reviews. Many Indians and Americans found it to be in bad taste and offensive, or even racist (due to the controversy the campaign ended in late 2011 and was replaced with a new campaign slogan, "Everybody's moving to Metro".

In August 2012, the company had a press meeting that unveiled a new phone (The LG Motion 4G), a new, limited-time $55‑dollar unlimited plan, and showed other phones to be released in the future, including the highly anticipated Samsung Galaxy S3. The company also stated that they plan to have "4G LTE available for everyone" by the end of 2012.

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