Don Scott and Operation Payback
In the wake of the official merger announcement, Don Scott (who is a respected former Hawthorn footballer) launched the Operation Payback campaign. Aided by business acumen of former Pacific Dunlop Executive Ian Dicker the campaign, which would be backed by other former Hawthorn footballers including Dermott Brereton and Brian Falconer, was multifaceted and included a number of aims:
- To launch a motion officially opposing the merger proposal, and to present the anti-merger case, at the extraordinary general meeting where Hawthorn members would vote upon the merger proposal;
- To run a fund raising campaign to alleviate Hawthorn's immediate debt problems;
- To secure business support (including potential sponsors and bank overdrafts) for the ongoing survival of Hawthorn;
- To secure the support of prominent past and present footballers for the anti-merger campaign at Hawthorn.
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