Wallfrin Industries
Following World War II, the greatest and longest economic boom in world history was launched, and by the late fifties, approximately ten million cars were sold on an annual basis. It was an era in which American teenagers (the Baby Boom Generation) did everything in their cars. Between 1961 and 1968, Wallfrin Industries produced 750 different items such as hula dolls that gyrated in rear windows, religious statues for the dashboard, fuzzy dice for the rear view mirror, self-adhesive pin striping and tiger tails to hang on the gas tank. Their most successful product was Amber Lens Dye, which sold more than one million units.
Automatic Radio purchased Wallfrin Industries in 1968 for $3 million, of which Haber collected 10 percent. Haber used the money to start several new businesses on the side. He launched a boiler-cleaning business, a front-end wheel-alignment franchise, a company factoring medical centers, an import business, a vacuum forming business, and an automotive-chemical manufacturing business. None of them were money makers and Haber shut them down and regrouped. Facing a textbook mid-life crisis, Haber traded in his large house in Long Island and Rolls Royce for a used Fiat and a furnished apartment in Marina Del Rey in Los Angeles.
Read more about this topic: Mel Haber
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