Marlboro Man - Decline

Decline

In many countries, the Marlboro Man is an icon of the past due to increasing pressure on tobacco advertising for health reasons, especially where the practice of smoking appears to be celebrated or glorified. The deaths described above may also have made it more difficult to use the campaign without attracting negative comment. The image continued until recently at least in countries such as Germany and the Czech Republic. It still continues in Japan (on tobacco vending machines for example) where smoking is widespread in the male population.

"Death In the West", a Thames Television documentary, was an exposé of the cigarette industry that aired on British television in 1976 and was centered around the myth of the Marlboro Man. Philip Morris sued the filmmakers and in a 1979 secret settlement all copies were suppressed. In 1983, Professor Stanton A. Glantz released the film and San Francisco, California's KRON aired the documentary in 1982. Since then it has been seen around the world.

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Famous quotes containing the word decline:

    Where mass opinion dominates the government, there is a morbid derangement of the true functions of power. The derangement brings about the enfeeblement, verging on paralysis, of the capacity to govern. This breakdown in the constitutional order is the cause of the precipitate and catastrophic decline of Western society. It may, if it cannot be arrested and reversed, bring about the fall of the West.
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    But only that soul can be my friend which I encounter on the line of my own march, that soul to which I do not decline, and which does not decline me, but, native of the same celestial latitude, repeats in its own all my experience.
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