System and Tools
According to Marketing Metrics in Action: Creating a Performance-Driven Marketing Organization, the creation of a performance-driven organization requires two elements: a set of standards and processes for identifying and accessing relevant data, and the ability to generate performance metrics from the data.
Read more about this topic: Marketing Performance Measurement And Management
Famous quotes containing the words system and, system and/or tools:
“If mothers are to be successful in achieving their child-rearing goals, they must have the inner freedom to find their own value system and within that system to find what is acceptable to them and what is not. This means leaving behind the anxiety, but also the security, of simplistic good-bad formulations and deciding for themselves what they want to teach their children.”
—Elaine Heffner (20th century)
“The dominant metaphor of conceptual relativism, that of differing points of view, seems to betray an underlying paradox. Different points of view make sense, but only if there is a common co-ordinate system on which to plot them; yet the existence of a common system belies the claim of dramatic incomparability.”
—Donald Davidson (b. 1917)
“No man is born into the world, whose work
Is not born with him; there is always work,
And tools to work withal, for those who will:
And blessèd are the horny hands of toil!”
—James Russell Lowell (1819–1891)