Social Media
Social commercials are rising, thanks to services like YouTube and Vimeo. According to a 2011 study, "88% of all companies that have conducted social media advertising are satisfied with it." Indeed, social commercials are steadily permeating our everyday lives, in the forms of billboards, apps, TV, and even print media.
Read more about this topic: Marketing Communications
Famous quotes containing the words social and/or media:
“We were that generation called “silent,” but we were silent neither, as some thought, because we shared the period’s official optimism nor, as others thought, because we feared its official repression. We were silent because the exhilaration of social action seemed to many of us just one more way of escaping the personal, of masking for a while that dread of the meaningless which was man’s fate.”
—Joan Didion (b. 1935)
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)