The US "ONE" Campaign
In April 2005, a commercial began airing in the United States with several celebrities in black and white stating the pledge of the American ONE Campaign, their version of Make Poverty History. The commercial featured 33 celebrities and personalities; names as diverse as religious leaders Pat Robertson and Frank Griswold; singers including Bono, P. Diddy, Mos Def and Jewel; and various actors including Brad Pitt, Susan Sarandon, Al Pacino and Antonio Banderas. At the end, Tom Hanks states, "We're not asking for your money. We're asking for your voice."
The general goals of the ONE campaign in the United States are to end extreme poverty, hunger and AIDS.
The founding sponsors of ONE are Bread for the World, CARE, DATA, International Medical Corps, International Rescue Committee, Mercy Corps, Oxfam America, Plan USA, Save the Children US, World Concern, and World Vision. They have strong ties with the NBA, MTV's Rock the Vote, and the United Nations Millennium Campaign.
Read more about this topic: Make Poverty History
Famous quotes containing the word campaign:
“The war on privilege will never end. Its next great campaign will be against the privileges of the underprivileged.”
—H.L. (Henry Lewis)