Mafia Wars - Movie & Series Advertising

Movie & Series Advertising

• Public Enemies had a loot drop and limited time job to advertise Public Enemies coming to Blu-ray and DVD, players were able to watch video clips from the film and get items such as Purvis' rifle, Dillinger's pistols, Locket of Billie, A public enemies newspaper, a fur coat and prison stripes. (A previously released Wooden Gun was re-released.) Mastering the limited time job would give you Dillinger's sunglasses. Two items went on sale for 25 RP: Dillinger's Overcoat and a stolen police car.
• Scarface had a loot sale which players were able to acquire "A deal gone bad" (chainsaw) "Tony Montana's suit" (White with white vest and red shirt), a tiger and "My Little Friend."
• Carlito's Way also made a deal to have items appear in Mafia Wars (35 RP in the Marketplace): "Carlito's Way" (A switchblade), Kleinfeld's boat, Benny Blanco and Carlito's Jacket.
• Miami Vice also had a promotion (35 RP in the Marketplace): Sonny's Suit, Go Fast Boat (a speed boat), Rico's Revenge (a gun) and Miami Vice (a car).
• Southland had a small promotion: players were able to send Southlander (a shotgun) to other players. There was also a promotion image that led to the Southland Facebook fan page for a trailer of the next season of Southland starting in January 2011.
• The Green Hornet also had a promotion. Objects such as the double-barreled gun, "Kato's Bike" and the "Black Beauty" were available.
• The Fast & Furious series had vehicles included, all under fictional names. Vehicles were the Ford Torino (named the Fénix GT) from the fourth film, Brian's Subaru (O'Connor's Euro Car) from the fourth film, Dom's Dodge Charger (named Dom's Supercharger) and Roman's Eclipse Spyder (named Roman's violet Spider).
• A Very Harold & Kumar 3D Christmas had a short appearance while the characters are playing the game on the iPad.