Background
The station has a 16.2% share of all radio listening within its TSA (RAJAR September 2012). The station's most recent (RAJAR) figures (Q3 2012) record that Lincs FM has lost a significant amount of listeners and are performing worse than RAJAR figures published in 2006. Lincs FM broadcasts from studios at Witham Park in Lincoln, next to the River Witham at the far end of Waterside South where the river is crossed by the Nottingham-Grimsby railway. The building used to be the Titanic Works owned by the Clayton & Shuttleworth engineering company. Captain Roy Brown's Sopwith Camel, which shot down Manfred von Richthofen (the Red Baron) on 21 April 1918, was made in this building.
Budget cuts within the Lincs FM Group mean that Lincs FM, amongst others within the group, have restricted live programming. The station used to provide live radio 24/7, but now use automation (where the presenter's links between the records are all pre-recorded but made to sound live) between 2100-0600.
Read more about this topic: Lincs FM
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