Lighting One - Brands/Product Lines

Brands/Product Lines

The Lighting One team develops exclusive, private-label lighting products under the Lighting One brand name. Lighting One offers more than 2,000 privately branded products to its membership; of these, 483 are made exclusively for Lighting One members.

All of the Lighting One products are broken down into four categories:

SELECT product line is designed for Lighting One member showrooms only and cannot be shopped anywhere else, including the Internet.

Exclusive product line is second only to the SELECT line. These products are based on style, affordability, and most importantly exclusivity to Lighting One.

Core Private Label products were chosen from the Lighting One suppliers' regular lines to complement the exclusive product line.

Open Line products are ordered from Lighting One suppliers, but not carried in the showroom.

Read more about this topic:  Lighting One

Famous quotes containing the words brands, product and/or lines:

    Mistakes, scandals, and failures no longer signal catastrophe. The crucial thing is that they be made credible, and that the public be made aware of the efforts being expended in that direction. The “marketing” immunity of governments is similar to that of the major brands of washing powder.
    Jean Baudrillard (b. 1929)

    The product of the artist has become less important than the fact of the artist. We wish to absorb this person. We wish to devour someone who has experienced the tragic. In our society this person is much more important than anything he might create.
    David Mamet (b. 1947)

    GOETHE, raised o’er joy and strife,
    Drew the firm lines of Fate and Life,
    And brought Olympian wisdom down
    To court and mar, to gown and town,
    Stooping, his finger wrote in clay
    The open secret of to-day.
    Ralph Waldo Emerson (1803–1882)