Sponsors
Since her Roland Garros triumph in 2011, Li has signed seven sponsorship deals, including Mercedes Benz and Taikang Life Insurance, which subsequently poised her to overtake Maria Sharapova as the world's top-earning female athlete. Li's agent, Max Eisenbud, also managed to negotiate a deal allowing her to wear Nike patches on her clothing.
This success also earnt her a deal with Crown Limited – an Australian gaming and entertainment group. Greg Hawkins, Crown’s Deputy Chief Executive Officer, said: "This new initiative provides Crown with significant increased exposure in Asia and is an integral part of Crown’s global marketing strategy to attract further international visitors to Australia and Crown. We extend a warm Australian welcome to our new ambassador, Li Na."
Li's other sponsors, past and present, include:
- Kunlun Mountains
- Haagen Dazs
- Rolex
- Samsung
- Spider Tech
Read more about this topic: Li Na (tennis)