Discontinuation of Service
In late 2011, Lego has announced that it will discontinue its Design byME service in its current form. From January 16, 2012, models created in Lego Digital Designer can no longer be purchased directly as LEGO Design byME sets. This does not affect the HERO Recon Team Hero Creator range of products. Lego has confirmed that it will continue Lego Digital Designer as a free design software, and it will also keep its Pick-a-Brick service operational. Lego claims that Design byME has proven to be "too complex for children", and that despite its success, "the overall Design byME experience has struggled to live up to the quality standards for a LEGO service".
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Thy Celia shall receive those charms
With open ears, and with unfolded arms.”
—Thomas Carew (1589–1639)