Origin of Brand
When it was launched in 1986, the Q8 brand was an instant success. Its strength and originality made it stand out from competing brands, earning a rapid recognition and awareness in the market places. Today almost 20 years after conception it is still being used as an example of good logo design.
The graceful sails of a dhow, a typical Arab sailboat, recall a rich history that begins somewhere in antiquity with pearl divers. They also evoke the history of what once was a proud seafaring nation. The colours yellow, red and blue symbolise the desert, sun and sea receptively.
Read more about this topic: Kuwait Petroleum International
Famous quotes containing the words origin of, origin and/or brand:
“There are certain books in the world which every searcher for truth must know: the Bible, the Critique of Pure Reason, the Origin of Species, and Karl Marx’s Capital.”
—W.E.B. (William Edward Burghardt)
“We have got rid of the fetish of the divine right of kings, and that slavery is of divine origin and authority. But the divine right of property has taken its place. The tendency plainly is towards ... “a government of the rich, by the rich, and for the rich.””
—Rutherford Birchard Hayes (1822–1893)
“We should always remember that the work of art is invariably the creation of a new world, so that the first thing we should do is to study that new world as closely as possible, approaching it as something brand new, having no obvious connection with the worlds we already know. When this new world has been closely studied, then and only then let us examine its links with other worlds, other branches of knowledge.”
—Vladimir Nabokov (1899–1977)