Origin of Brand
When it was launched in 1986, the Q8 brand was an instant success. Its strength and originality made it stand out from competing brands, earning a rapid recognition and awareness in the market places. Today almost 20 years after conception it is still being used as an example of good logo design.
The graceful sails of a dhow, a typical Arab sailboat, recall a rich history that begins somewhere in antiquity with pearl divers. They also evoke the history of what once was a proud seafaring nation. The colours yellow, red and blue symbolise the desert, sun and sea receptively.
Read more about this topic: Kuwait Petroleum International
Famous quotes containing the words origin of, origin and/or brand:
“For, though the origin of most of our words is forgotten, each word was at first a stroke of genius, and obtained currency, because for the moment it symbolized the world to the first speaker and to the hearer. The etymologist finds the deadest word to have been once a brilliant picture.”
—Ralph Waldo Emerson (1803–1882)
“Our theism is the purification of the human mind. Man can paint, or make, or think nothing but man. He believes that the great material elements had their origin from his thought.”
—Ralph Waldo Emerson (1803–1882)
“This brand of soap has the same smell as once in the big
House he visited when he was eight:”
—Louis MacNeice (1907–1963)