History
KFMB first greeted listeners on August 19, 1941, broadcasting from the corner of Pacific Highway and Ash Street, downtown. Owned by Warren B. Worcester and the Worcester Broadcasting Corporation, the "M" in KFMB was for Worcester's daughter Mary; the "B" for his son Warren Burnham. KFMB-AM started broadcasting at 1420 kHz, then very soon moved to 1450 kHz, and then 540 kHz, but later switched to 760 kHz after a re-alignment of broadcast channels between the United States and Mexico. Midwest Television Inc, headquartered in Champaign, Illinois, purchased KFMB-AM-FM-TV in 1964.
In the mid 1970s, KFMB's format was an adult-oriented Top 40, and featured such personalities as Perry Allen, the morning drive teams of Charlie and Herrigan (Jack Woods and Paul Menard) to be followed by Hudson and Bauer (Mac Hudson and Joe Bauer), Clark Anthony, and Bobby Rich.
From 1978 to 1999 the station was the broadcast home for the San Diego Padres baseball franchise. From roughly 1975-1989, KFMB was one of the top three highest rated stations in San Diego, frequently fighting its FM sister, B-100, for the top position. From 1998 to 2004 it was the broadcast home of the San Diego Chargers football team. It was also the San Diego affiliate of the CBS Radio Network, only it now carries news reports from ABC Radio on a regular basis.
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