The Keebler Company is the largest cookie and cracker manufacturer in the United States. Founded in 1853, it has produced numerous baked snacks. Keebler has marketed its brands such as Cheez-Its (which have the Sunshine Biscuits brand), Chips Deluxe,waverly, Club Crackers, E.L. Fudge Cookies, Famous Amos Cookies, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Chachos and Zesta Crackers, among others.
The Keebler slogan reads "Uncommonly Good". Tom Shutter and Leo Burnett wrote the familiar jingle.
Read more about Keebler Company: Company History, Keebler Elves
Famous quotes containing the word company:
“It’s given new meaning to me of the scientific term black hole.”
—Don Logan, U.S. businessman, president and chief executive of Time Inc. His response when asked how much his company had spent in the last year to develop Pathfinder, Time Inc.’S site on the World Wide Web. Quoted in New York Times, p. D7 (November 13, 1995)