2006-2011 SCEI Management Shuffle
On July 3, 2006, Sony Computer Entertainment announced that Hirai had been made a vice president of its corporate executive group on July 1, 2006.
On November 30, 2006, just under two weeks after the launch of PlayStation 3, Hirai replaced Ken Kutaragi as President of Sony Computer Entertainment. While maintaining his positions at SCEA, Hirai also became chief operating officer of SCEI. Kutaragi himself was promoted to chairman of SCEI, and remained chief executive officer of the group.
On April 26, 2007, it was announced that Hirai will be promoted to President and Group CEO of SCEI, replacing Ken Kutaragi who would retire and instead take up the role of Honorary Chairman.
Hirai became Chairman of Sony Computer Entertainment on September 1, 2011 and was replaced by Andrew House as President and Group CEO. He retired as Chairman of SCEI on June 25, 2012 but remains on the board of directors.
Read more about this topic: Kazuo Hirai
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