Karl Kani - Brand Name

Brand Name

Carl Williams represents the "American Dream". Son of a Costa Rican mom and Panamanian dad, Karl comes from a modest family from Brooklyn, New York. Young Karl dreamt of combining his passion for Hip Hop music and fashion. He didn't know how to do that, but he believed in himself.

During Karl's initial rough start in Los Angeles the question that had obsessed him for years, "Can I do it?", remained unanswered. He kept asking himself: "Can I do it? Can I build a fashion empire? Can I become the 'Ralph Lauren of the streets'?" Karl didn't have the answer for all these questions but it did provide the basis for his new name, Kani, a variation on "Can I?". With a stylish "K" replacing the "C" in his first name, he ventured his own optimistic reply, Karl Kani.

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