Sponsorship
JVC is a well-known brand among English football fans due to the firm's sponsorship of Arsenal Football Club from 1981 to 1999, when Sega took over as Arsenal's sponsors. JVC's 18-year association with Arsenal is one of the longest club-sponsor associations with any professional club football.
JVC also sponsors the away shirts of the Australian A-League club, Sydney FC, and Dutch race driver Christijan Albers.
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