John C. Bogle - Investment Strategy

Investment Strategy

Bogle is famous for his insistence, in numerous media appearances and in writing, on the superiority of index funds over traditional actively-managed mutual funds. He believes that it is folly to attempt to pick actively managed mutual funds and expect their performance to beat a well-run index fund over a long period of time.

Bogle argues for an approach to investing defined by simplicity and common sense. Below are his eight basic rules for investors:

  • Select low-cost index funds
  • Consider carefully the added costs of advice
  • Do not overrate past fund performance
  • Use past performance to determine consistency and risk
  • Beware of stars (as in, star mutual fund managers)
  • Beware of asset size
  • Don't own too many funds
  • Buy your fund portfolio - and hold it

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