Early Career and Media Sound
Following graduation from law school, Rosenman continued to perform in the New York City folk music scene of the 1960s, working at a law firm during the day. John Hammond, then head of A&R at Columbia Records, offered him a recording contract in 1967, but Rosenman opted instead for a career in writing and venture capital with friend, and then partner, John Roberts.
In 1967, Rosenman and Roberts drafted the pilot episode of a situation comedy based on two young men looking for investment opportunities. In search of plot material for the series, they placed a classified ad in The New York Times claiming to be "Young men with unlimited capital" looking for "legitimate and interesting...business proposals." Rosenman and Roberts received thousands of responses, including a few which lured them into the field of venture capital as entrepreneurs rather than sitcom writers. The following year, in 1968, they commenced work on the construction of Media Sound Recording Studios, a large-scale recording complex on the west side of Manhattan in New York. A year later, the studios opened to considerable interest in the music world. Throughout the 1970s and early 1980s, it was the preferred recording location for many of the era's leading artists.
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