J.Lo By Jennifer Lopez - Impact

Impact

A year after the line's official launch by 2003, Lopez had already sold $175 worth of products in the U.S. Jeffrey Peterson, Quepasa Chairman and Founder said "In a similar way to how Quepasa pioneered the Hispanic Internet on a national level in the United States during the late 90's, Jennifer Lopez started the trend of celebrity fashion brands in 2001. This is a perfect example of how the strong Quepasa brand can be leveraged in an online product launch to a new audience."

Read more about this topic:  J.Lo By Jennifer Lopez

Famous quotes containing the word impact:

    One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.
    Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)

    Television does not dominate or insist, as movies do. It is not sensational, but taken for granted. Insistence would destroy it, for its message is so dire that it relies on being the background drone that counters silence. For most of us, it is something turned on and off as we would the light. It is a service, not a luxury or a thing of choice.
    David Thomson, U.S. film historian. America in the Dark: The Impact of Hollywood Films on American Culture, ch. 8, William Morrow (1977)

    As in political revolutions, so in paradigm choice—there is no standard higher than the assent of the relevant community. To discover how scientific revolutions are effected, we shall therefore have to examine not only the impact of nature and of logic, but also the techniques of persuasive argumentation effective within the quite special groups that constitute the community of scientists.
    Thomas S. Kuhn (b. 1922)