Radio Career
Beginning in 1961, Long worked as an announcer, producer and program manager at radio stations in Keene (WKBK), Dover (WTSN) and Manchester (WFEA), NH; Westfield (WDEW) and Southbridge (WESO), Massachusetts; Waterbury, Connecticut (WWCO); Springfield, Vermont (WCFR); Bangor, Maine (WGUY); Messina (WSTS), Malone (WICY), Utica (WOLF) and Syracuse (WRUN) New York; Orlando, Florida (WKIS); and Indianapolis (WIBC), Indiana.
While at WKIS in Orlando, he started his first production business, Jim Long Productions, later renamed Audio Associates International, but quickly learned that when expenses exceed income, it's time to figure out how not to repeat that lesson. He never failed at business again.
In early 1967, after a year as Program Director of WIBC/Indianapolis, the 24-year-old Long was given the opportunity to move to Texas by composer Tom Merriman who was working at Dallas-based Commercial Recording Corporation (CRC). Within six months, he and Merriman would launch TM Productions, Inc. with $10,000 capital.
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