Corporate Citizenship and Causes
Since spinning off from Time Warner in 2010, AOL has made corporate social responsibility an important part of its mission. In its company values, AOL states, “We are in the business of helping people, period.” For the company’s corporate social responsibility efforts, AOL's CEO Tim Armstrong was included in a July 9, 2012 Adweek article, "The Givers," highlighting individuals who have committed their and their companies' time, money and resources to a diverse range of causes.
Each year on the company’s birthday, AOL employees around the world are invited to participate in Monster Help Day, a global community service day dedicated to strengthening the communities in which AOL employees live and work. Other corporate social responsibility initiatives include producing cause-related content for AOL properties; donating PSA campaigns throughout the AOL network; empowering consumers through cause-related contests and initiatives; implementing a permanent cause module on AOL’s homepage, dedicated to promoting a different nonprofit daily; and advocating for internet safety through its blog SafetyClicks.com.
Read more about this topic: Jason Smathers
Famous quotes containing the words corporate and/or citizenship:
“If when a businessman speaks of minority employment, or air pollution, or poverty, he speaks in the language of a certified public accountant analyzing a corporate balance sheet, who is to know that he understands the human problems behind the statistical ones? If the businessman would stop talking like a computer printout or a page from the corporate annual report, other people would stop thinking he had a cash register for a heart. It is as simple as that—but that isn’t simple.”
—Louis B. Lundborg (1906–1981)
“To see self-sufficiency as the hallmark of maturity conveys a view of adult life that is at odds with the human condition, a view that cannot sustain the kinds of long-term commitments and involvements with other people that are necessary for raising and educating a child or for citizenship in a democratic society.”
—Carol Gilligan (20th century)