Josephine The Plumber Fame
By the mid-1960s, Withers gained fame again as "Josephine the Plumber," a character in a long-running and popular series of television commercials for Comet cleanser, and the veteran TV-ad pitchwoman's beloved character lasted into the 1970s, and even further in the '80s when her niece, JoAnn or Jo, would show her customers a picture of her Aunt Josephine. During this time, Withers also continued to do voice-over work and occasional guest-starring appearances on television shows. A December 15, 2008, Advertising Age article about Flo, the Progressive Insurance TV commercial character played by Stephanie Courtney, said that Flo, "... is a weirdly sincere, post-modern Josephine the Plumber who just really wants to help. She has: The brand is flourishing."
Read more about this topic: Jane Withers
Famous quotes containing the word fame:
“Fame sometimes hath created something out of nothing. She hath made whole countries more than nature ever did, especially near the poles, and then hath peopled them likewise with inhabitants of her own invention, pigmies, giants, and amazons: yea, fame is sometimes like unto a mushroom, which Pliny recounts to be the greatest miracle in nature, because growing and having no root, as fame no ground of her reports.”
—Thomas Fuller (1608–1661)