James F. Moore - Business Strategy

Business Strategy

In an earlier career, Moore was a business strategist. He pioneered the term "business ecosystem" and was central in developing an ecological approach to business and economic strategy.

He presented an early version of this approach in a Harvard Business Review article entitled Predators and Prey: A New Ecology of Competition in May/June 1993, as well as in a book, The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems A more recent treatment by Harvard Business School faculty members Marco Iansiti and Roy Levien, is their book The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability.

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