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Jacques Villeneuve has appeared in various TV commercials for Honda when he was driving for the BAR team. In March 2006, when driving for BMW Sauber, he appeared in television campaign for Intel's Centrino laptop campaign, in which he touts the benefits of using Intel Centrino Duo Mobile Technology.
Villeneuve also appeared in a Canadian commercial alongside Olympic gold medal-winning sprinter and countryman Donovan Bailey shortly after winning his 1997 F1 World Driver's title. The ad proclaimed Canada to be the "fastest nation on earth."
In 1997, following his win of the Formula One World Championship, Villeneuve appeared in a Volkswagen advert on Quebec television. Villeneuve was seen driving a VW before stopping and saying at the camera that he has nothing against German guys... much less for the "allemandes", referring to the vehicle and German girls—a reference to his rivalry with Michael Schumacher and for the incident at the 1997 European Grand Prix.
Villeneuve also appeared briefly in the 2001 Sylvester Stallone action movie Driven as a race car driver.
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