Use of The Song in Advertising
- Telstra
- Used the Australian version to advertise its new Next-G 3.5G mobile network in 2006. They also constantly use it in their BigPond Wireless Broadband advertisements featuring a family and friends travelling in a blue Volkswagen Kombi around Australia.
- Choice Hotels
- Used the Johnny Cash version in TV ads aired from 2005–present.
Additionally, 30-second snippets of the song have been created for the following locations:
- Chicago
- The Chicago Transit Authority used various neighborhoods/stops along the transit lines in two 2004 ads.
- Dallas/Fort Worth Metroplex
- Dallas-based TexasLending.com uses suburbs in the Metroplex area.
- Pittsburgh
- KDKA News Radio uses suburbs in the Pittsburgh region, where KDKA covers.
- Faroe Islands
- EITT The melody with new lyrics is to be used in an advertising campaign for Faroese telecome company EITT.
- New Brunswick, Canada
- 2007 TV Ad for Enbridge Natural Gas with Provincial town & street names added. Seen often on CBC during hockey games.
- Saskatchewan
- SaskTel, the government-owned telecom in Saskatchewan, has a long-running television commercial that adapts the song to "I Go Everywhere," listing off small towns in the province where SaskTel Mobility coverage is available. The towns named are: Warman, Watson, Maidstone, Radisson, Fox Valley, Unity, Southey, Davidson, Meath Park, Lucky Lake, Candle Lake, Neilburg, Outlook, Shellbrook, Aberdeen, Strasbourg, Cut Knife, Springside, Indian Head, Lemburg, Elrose, Melville, and Biggar.
- The Sports Network (Canada)
- in 2010 used a verision of the song that listed all the cities and regions in the National Hockey League to promote its coverage of trade deadline day.
- Tennessee Governor's Highway Safety Office
In 2010, used a version of the song in a television public service announcement claiming that law enforcement officers would be "everywhere" looking for impaired (drunk) drivers.
Read more about this topic: I've Been Everywhere
Famous quotes containing the words song and/or advertising:
“By a knight of ghosts and shadows
I summond am to a tourney
Ten leagues beyond the wide worlds end:
Methinks it is no journey.”
—Unknown. Tom o Bedlams Song (l. 5760)
“Now wait a minute. You listen to me. Im an advertising man, not a red herring. Ive got a job, a secretary, a mother, two ex- wives, and several bartenders dependent on me. And I dont intend to disappoint them all by getting myself slightly killed.”
—Ernest Lehman (b.1920)