It's A Mad, Mad, Mad, Mad World - Animated Credit Sequence

Animated Credit Sequence

Kramer's comedy was accentuated by many things, including the opening animated credits, designed by Saul Bass. The film begins with mention of Spencer Tracy, then the "in alphabetical order" mention of nine of the main cast (Berle, Caesar, Hackett, Merman, Rooney, Shawn, Silvers, Terry-Thomas, Winters), followed by hands switching these nine names two to three times over. Animation continues with paper dolls and a windup toy world spinning with several men hanging on to it and finishing with a man opening a door to the globe and getting trampled by a mad crowd. One of the animators who helped with the sequence was future "Peanuts" animator Bill Melendez, whose name appeared in the aforementioned explosion of names.

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