IT Strategy - Audience

Audience

A technology strategy document is usually designed to be read by non-technical stakeholders involved in business planning within an organization. It should be free of technical jargon and information technology acronyms.

The IT strategy should also be presented to or read by internal IT staff members. Many organizations circulate prior year versions to internal IT staff members for feedback before new annual IT strategy plans are created.

One critical integration point is the interface with an organization's marketing plan. The marketing plan frequently requires the support of a web site to create an appropriate on-line presence. Large organizations frequently have complex web site requirements such as web content management.

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Famous quotes containing the word audience:

    The audience is the most revered member of the theater. Without an audience there is no theater. Every technique learned by the actor, every curtain, every flat on the stage, every careful analysis by the director, every coordinated scene, is for the enjoyment of the audience. They are our guests, our evaluators, and the last spoke in the wheel which can then begin to roll. They make the performance meaningful.
    Viola Spolin (b. 1911)

    Growing has no connection with audience. / Audience has no
    connection with identity. / Identity has no
    connection with a universe. / A universe has no
    connection with human nature.
    Gertrude Stein (1874–1946)

    Your audience gives you everything you need. They tell you. There is no director who can direct you like an audience.
    Fanny Brice (1891–1951)