Theatrical Showings
The film had its UK Première on Monday 20 April 2009 with members of the band and crew joining the special screened showings. The following night, the movie was shown simultaneously to over 450 screens in 41 countries globally. It was the largest simultaneous worldwide release of a documentary film, with digital-only prints instead of the more common 35mm prints usually shown in theatres. The film made history with this unique digital DLP cinema showing.
The movie generated a word of mouth buzz, including additional radio marketing for the digital première. With this amount of publicity, Flight 666 had two nights of high profile coverage worldwide. In India it was released in 7 cities by PVR Pictures on 8 May 2009, playing in over 20 theatres for a minimum of 2 weeks, making it the most widespread release for a documentary film in the country.
Read more about this topic: Iron Maiden: Flight 666
Famous quotes containing the word theatrical:
“January, month of empty pockets!... Let us endure this evil month, anxious as a theatrical producer’s forehead.”
—Colette [Sidonie Gabrielle Colette] (1873–1954)