Technologies Used For Internet Television
The Hybrid Broadcast Broadband TV (HbbTV) consortium of industry companies (such as SES, Humax, Philips, and ANT Software) is currently promoting and establishing an open European standard (called HbbTV) for hybrid set-top boxes for the reception of broadcast and broadband digital television and multimedia applications with a single-user interface.
Current providers of internet television use various technologies to provide a service such as peer-to-peer (P2P) technologies, VoD systems, and live streaming. BBC iPlayer makes use of the Adobe Flash Player to provide streaming-video clips and other software provided by Adobe for its download service. CNBC, Bloomberg Television and Showtime use live-streaming services from BitGravity to stream live television to paid subscribers using a standard http protocol. DRM (digital rights management) software is also incorporated into many internet-television services. Sky Go has software that is provided by Microsoft to prevent content being copied. Internet television is also cross platform, the Sky Player service has been expanded to the Xbox 360 on October 27 and to Windows Media Center and then to Windows 7 PCs on November 19. The BBC iPlayer is also available through Virgin Media's on-demand service and other platforms such as FetchTV and games consoles including the Wii and the PlayStation 3. Other Internet-television platforms include mobile platforms such as the iPhone and iPod Touch, Nokia N96, Sony Ericsson C905 and many other mobile devices.
Samsung TV has also announced their plans to provide streaming options including 3D Video on Demand through their Explore 3D service.
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