Film and Television Marketing
Industries such as film and television were somewhat slow when it came to putting content on the Internet. Film trailers, television show schedules and "interactive" press kits came on the scene quite quickly as the content that promoted such products. This major media platform was developed with investments of millions by the film studios and television networks because it was a valuable marketing tool.
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Famous quotes containing the words film and, film and/or television:
“The obvious parallels between Star Wars and The Wizard of Oz have frequently been noted: in both there is the orphan hero who is raised on a farm by an aunt and uncle and yearns to escape to adventure. Obi-wan Kenobi resembles the Wizard; the loyal, plucky little robot R2D2 is Toto; C3PO is the Tin Man; and Chewbacca is the Cowardly Lion. Darth Vader replaces the Wicked Witch: this is a patriarchy rather than a matriarchy.”
—Andrew Gordon, U.S. educator, critic. The Inescapable Family in American Science Fiction and Fantasy Films, Journal of Popular Film and Television (Summer 1992)
“A good film script should be able to do completely without dialogue.”
—David Mamet (b. 1947)
“The television critic, whatever his pretensions, does not labour in the same vineyard as those he criticizes; his grapes are all sour.”
—Frederic Raphael (b. 1931)