International Watch Company - Motto

Motto

IWC's motto is Probus Scafusia (L.), meaning "good, solid craftsmanship from Schaffhausen" and was established in 1903 as the "Official Motto".

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Famous quotes containing the word motto:

    “I always say, my motto is “Art for my sake.” If I want to write, I write—and if I don’t want to, I won’t. The difficulty is to find exactly the form one’s passion—work is produced by passion with me ... Mwants to take.”
    —D.H. (David Herbert)

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