Television
In 2007, the IFL made a television deal with Fox Sports Net and MyNetworkTV. This made it the first MMA promotion to appear regularly on broadcast TV in the United States.
The premiere of IFL Battleground on March 12, 2007 on MyNetworkTV scored a 0.8 household rating (1.12 million viewers), and gained 250% in all key male demographics (0.7 vs. 0.2) over February. This represented a new MyNetworkTV high for male 18-34, a 17% rise over the previous record of 0.6. However this episode was criticized by MMA journalists and fans, saying it glorified violence and brutality. Kurt Otto apologized to fans, their fighters and coaches, and critics for the content of that show, and that "we made a mistake with some parts of the show, but we will learn from this and grow."
On February 5, 2008 the IFL announced a partnership with the HDNet to air the first three events of their 2008 season live.
On February 15, 2008 MyNetworkTV cancelled IFL Battleground.
Read more about this topic: International Fight League
Famous quotes containing the word television:
“So why do people keep on watching? The answer, by now, should be perfectly obvious: we love television because television brings us a world in which television does not exist. In fact, deep in their hearts, this is what the spuds crave most: a rich, new, participatory life.”
—Barbara Ehrenreich (b. 1941)
“There was a girl who was running the traffic desk, and there was a woman who was on the overnight for radio as a producer, and my desk assistant was a woman. So when the world came to an end, we took over.”
—Marya McLaughlin, U.S. television newswoman. As quoted in Women in Television News, ch. 3, by Judith S. Gelfman (1976)
“It is marvelous indeed to watch on television the rings of Saturn close; and to speculate on what we may yet find at galaxy’s edge. But in the process, we have lost the human element; not to mention the high hope of those quaint days when flight would create “one world.” Instead of one world, we have “star wars,” and a future in which dumb dented human toys will drift mindlessly about the cosmos long after our small planet’s dead.”
—Gore Vidal (b. 1925)