The term social communications, apart from its more general use, has become the preferred term within documents of the Catholic Church for reference to media or mass media. It has the advantage, as a term, of wider connotation - all communication is social but not all communication is "mass". In effect, though, the two terms are used synonymously.
World Social Communication Day was created by the Second Vatican Council to provide an annual message for the church to its people and the rest of the world. Pope John Paul II vigorously promoted responsibility and positive goals in Social Communication not only in person but through messages given on this religious festival and through supporting the Pontifical Council for Social Communication.
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Famous quotes containing the word social:
“A man’s social and spiritual discipline must answer to his corporeal. He must lean on a friend who has a hard breast, as he would lie on a hard bed. He must drink cold water for his only beverage. So he must not hear sweetened and colored words, but pure and refreshing truths. He must daily bathe in truth cold as spring water, not warmed by the sympathy of friends.”
—Henry David Thoreau (1817–1862)