Insight Guides are a corporation based in London who create travel guides for commercial and domestic use. They produce travel guides and maps. They also produce globes. Insight Guides was founded by Hans Johannes Hofer. Insight Guides are noted for their pionering technique of merging full-color photography to essays written by local experts. The idea behind such concept is to give readers not only reliable and practical information, but a real understanding into the historical and cultural background of destinations. Hofer's first book, published in 1970, was based on the island of Bali, and was funded by a local hotel there. From there he built his publishing empire, exceeding 400 guide books on over 100 destinations. In the late 1990s, he sold his share of the company to Langenscheidt KG.
Famous quotes containing the words insight and/or guides:
“Light half-believers of our casual creeds,
Who never deeply felt, nor clearly will’d,
Whose insight never has borne fruit in deeds,
Whose vague resolves never have been fulfill’d.”
—Matthew Arnold (1822–1888)
“Children can’t make their own rules and no child is happy without them. The great need of the young is for authority that protects them against the consequences of their own primitive passions and their lack of experience, that provides with guides for everyday behavior and that builds some solid ground they can stand on for the future.”
—Leontine Young (20th century)