Music Video
The music video for "If This Is Love" was directed by Harvey B Brown and premiered on MSN Video on 16 June 2008.
Upon the filming of the music video, Wiseman commented on the experience:
We had so much fun, it was a very long day but we enjoyed every second of it! I had to get up at 5.30 in the morning so I didn't look too pretty, but thankfully we had an amazing 'glam squad' on hand! We all felt like superstars for the day! It's really starting to feel like our hard work is paying off. We all just kept saying 'I can't believe we are finally making a video'.
Sandford elaborated on the styling experience during the video, saying: "We were all excited to see what the stylist had in store for us. It was so fun It's like shopping but better, because all the best stuff has been picked out for you!"
In the video the group wears vintage inspired cup fitted cinched dresses. The dresses are inspired by the simple, modern satin dresses that are usually seen on the stars on the red carpet. Sandford wears a 'passionate purple' silver ribbon banded strappy dress. Healy has a yellow layered satin dress with flowing detail at the skirt. King wore a berry print waist banded slim fitting satin dress with a pair of little black heels and a little silver diamante Playboy necklace. White and Wiseman had layered Bust Jersey dresses, with a cinched-in waist and flared skirt.
Read more about this topic: If This Is Love
Famous quotes containing the words music and/or video:
“For the introduction of a new kind of music must be shunned as imperiling the whole state; since styles of music are never disturbed without affecting the most important political institutions.”
—Plato (c. 427–347 B.C.)
“We attempt to remember our collective American childhood, the way it was, but what we often remember is a combination of real past, pieces reshaped by bitterness and love, and, of course, the video past—the portrayals of family life on such television programs as “Leave it to Beaver” and “Father Knows Best” and all the rest.”
—Richard Louv (20th century)