Live Performances
To coincide with the release of "If This Is Love" the group begun touring the United Kingdom with girl group Girls Aloud on 3 May 2008 as a supporting act for their Tangled Up Tour.
Prior to the tour, White mentioned: "We can't wait to get out and sing it in front of loads of people, it's going to be brilliant".
On 22 June 2008, The Saturdays performed on live television for the first time, on Channel 4 music television show The Nokia Green Room. The group then performed "If This Love" on GMTV's The Richard Arnold Show on 18 July 2008. 24 July 2008 saw the group perform "If This Is Love" on British lunchtime television programme Loose Women as part of the single's pre-release promotion. The band then performed the single on a children's television channel, Nickelodeon on 30 July 2008. In October 2008, the single was performed by the girls on BBC television series, Sound.
On 3 January 2009, the group performed the song along with "Up" and "Issues" at G-A-Y. The girls wore sequined miniskirts and big hair during the performance. The dance routine was described as "hot" by Larry Meyler of The Sun, Meyler went on to say: " if this live show and the crowd's raucous reaction was anything to go by, the feisty fivesome are taking a first class ride on the pop train to super stardom with no looking back."
"If This Is Love" featured as the opening performance in the group's first solo tour, The Work Tour. They performed it at twenty-six different venues in the United Kingdom and The Philippines between June and August 2009. During their performance, the group wears matching black raincoats. Catrin Pascoe of the Western Mail positively reviewed a performance of the song on the tour, mentioning: " they got me up on my feet dancing and singing along. for their biggest performance yet, the five girls did themselves proud, leaving me wishing they needed a sixth member." At another date of the tour, the performance of the song received a negative review from Rick Pearson of the Evening Standard: "'If This Is Love' was a nervy set-opener with the band looking and sounding unsure and exposed."
Read more about this topic: If This Is Love
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